| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-507-016 | Clocky: The Runaway Alarm Clock | Ofek, Elie;Sherman, Eliot | Entrepreneurship | Marketing Management( 749 M0540 ) |
| 2 | 2066 | MedNet.com Confronts ''Click-Through'' Competition | Young, Allegra | Marketing | Marketing Management( 749 M0540 ) |
| 3 | 2073 | Natureview Farm | Fleming, Karen Martinsen | Marketing | Marketing Management( 749 M0540 ) |
| 4 | 9-106-006 | Kansai Digital Phone: Zutto, Gaining Japanese Loyalty | Martinez-Jerez, F. Asis;Dillon, James R. | Marketing | Marketing Management( 749 M0540 ) |
| 5 | 9-501-015 | Building Brand Community on the Harley-Davidson Posse Ride | Fournier, Susan | Marketing | Marketing Management( 749 M0540 ) |
| 6 | 9-504-048 | Burberry | Moon, Youngme | Marketing | Marketing Management( 749 M0540 ) |
| 7 | 9-506-009 | Polyphonic HMI: Mixing Music and Math | Elberse, Anita;Eliashberg, Jehoshua;Villanueva, Julian | Marketing | Marketing Management( 749 M0540 ) |
| 8 | 9-508-047 | Dove: Evolution of a Brand | Deighton, John | Marketing | Marketing Management( 749 M0540 ) |